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Jon Yasgur, Copywriter
Updated Portfolio
Hi! This blog is old, musty, and covered in internet dust.
Please check out my
updated portfolio site
at
http://jonyasgur.prosite.com/
Thanks!
Ben & Jerry's Flipped Out Bus
Ads ran upside-down in magazines.
Cinema spot - FairTrade Chocolate Macadamia
The billboard was supported by street stunts and a
blog
(managed by Deep Focus). Two weeks after it went up, we revealed the source.
Paramount Parks
Clearblue Easy
FUSE
For Fuse's afternoon programming block, we developed a new name, logo, and on-air identity with branded content.
Checkers Double Drive-Thru
In the Checkers "two sides" campaign, we introduced the spokespuppet Rapcat. He proved so popular, Checkers received hundreds of emails and letters asking for more. So we obliged...
Checkers - Rapcat's Back!
We gave Rapcat his own, multi-platform campaign - featuring a website, a viral music video, and even the Rapcat Combo Meal.
(Some of the photos posted to Rapcat's website)
Rapcat Website
See the
full site
.
Rapcat Music Video
Best seen on
YouTube
. Also see New York Magazine's
article
on Rapcat.
Ben & Jerry's Radio
Court TV "Bounty Girls" Radio
Paramount Parks Radio
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Resume
Amalgamated, 04-09
Barkley Evergreen & Partners, 01-04
Portfolio - Brainco
B.A. - Yale University
Awards
One Show Radio Merit
Cannes Lion - Best Integrated Promotional Campaign
Obie Merit
Radio Mercury Finalist
Show South Gold